Entrepreneurial Summit 2
Presenters at the Wabash College Entrepreneurship Summit (from left): Brian Farrar, Pat East, Drew McCoy, Mayor Todd Barton, Gwen Watanabe, Rod Kenley, Jim Dreher, Stacy Enxing Seng, David Broecker, Tom Denari, and President Greg Hess.
The Cook Group has enjoyed 53 consecutive years of sales growth.
According to Peterson, it's essential to 'stay close to the patient and where medicine is going. Focus on the patient first.'
Ball Theater was practically full for the afternoon session.
Jim Dreher takes a moment to introduce the breakout sessions.
Dreher talks with keynote speaker Stacy Enxing Seng.
Brian Farrar '85, founder of Maven Wave, is a lifelong entrepreneur.
Seed funding is a tiny part of venture capital, according to Farrar.
There is $28 billionn in invested capital. Half of that is invested in information technologies and a quarter is in life sciences, says Farrar.
'Once you show a growth path, all new sources (of capital) come into play,' said Farrar.
Diamond Reese '14 greets classmate Ben Cook '14 following a breakout session.
Gwen Watanabe previously was CEO and CFO of Hotspur Technologies.
'How does your brand demonstrate empathy,' is an essential question from Denari.
'A single story about one event can be more persuasive. Don't make consumers think. Make it automatic.'
'Help people love themselves. How can your brand help,' Denari asked.
Denari's thoughts were intriguing.
East started Hanapin Marketing with an anniversary gift from his wife.
East created PPC Hero, the world's most trafficed advertising blog.
Indiana State's Stephanie Nath takes notes.
Rod Kenley '72 is Presidnet of Aethlon Medical.
'Innovations don't have to be high tech. They can be head slappers, too,' said Kenley.
President Hess shares a moment with Drew McCoy '05 and Brian Farrar '85.
Stacy Enxing Seng is a medtech expert with more than 30 years of experience.